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Industry Quantitative Data products are obtained through partnerships and/or paid vendor relationships and serve as indicator-based inputs for company strategies. View Now Center for Customer and Competitor Insights
Sales and marketing are two of the most important functions in any manufacturing business. Whether you have 4 employees or 400, having a good system in place to let new customers find your product, and an intelligent sales mechanism to help those customers make the best purchase of your product, is key to longevity.
Manufacturing companies need content marketing too, yet so many of the best marketers in the world write off this industry as “boring.” We don’t think there's such a thing as a boring industry—we just think there’s a lot of boring marketers.